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WhatsApp Business API for invoice send notification

The scenario sends the customer a personalized WhatsApp template when a new invoice is issued.

Use case overview

The scenario sends the customer a personalized WhatsApp template when a new invoice is issued. The message includes the customer name, invoice number, amount due, and payment due date. A static URL button opens the invoice or payment page.

Template example

Hello, {{1}}! Invoice #{{2}} has been issued for {{3}}. Payment due: {{4}}.

[Pay invoice]

The pay or view invoice URL button is fixed in the Meta template — only body variables are sent via the API.

Variables and purpose

  • {{1}} — customer name
  • {{2}} — invoice number
  • {{3}} — amount due
  • {{4}} — payment due date

Filled-in example

Hello, Alexey! Invoice #INV-2024-0842 has been issued for 49,900 RUB. Payment due: July 15, 2026.

[Pay invoice]

When to use it

  • billing and b2b
  • subscriptions and services
  • integrators

Business value

  • Billing system emits a new-invoice event
  • System resolves the customer phone number and invoice fields
  • Template message is built with four body variables and a static URL button
  • Customer receives WhatsApp invoice summary with pay link
  • Invoice delivery status is logged for billing or CRM follow-up

Workflow

  1. Billing issues a new invoice and fires an event.
  2. The system resolves the customer phone number and invoice fields.
  3. A personalized template message is built with four body variables and a static URL button.
  4. The customer receives the WhatsApp invoice summary and can pay via the button.
  5. Delivery result is logged; errors are handled according to platform rules.
  6. Delivery progress is reported asynchronously — typically sent, then delivered (or failed/undelivered).
  7. Your system receives status via webhook (hooks[]) or polls GET …/hookInfo?messageId=<id> and handles failures if needed.

Technical implementation

Prerequisites

  • A 1MSG account with WhatsApp Business API connected and an approved message template.
  • Customer phone number in international format (without + and spaces).
  • Invoice data: customer name, invoice number, amount, due date.

Code examples

Node.js

#!/usr/bin/env node

// === Configuration (replace "___" placeholders) ===

const API_BASE_URL = "https://api.1msg.io"; // production 1MSG API base URL
const CHANNEL_ID = "___";                   // channel ID from 1MSG dashboard
const API_TOKEN = "___";                    // channel JWT token (Bearer)

const TEMPLATE_NAME = "___";                // approved template name
const TEMPLATE_NAMESPACE = "___";           // template namespace (422 without it)
const TEMPLATE_LANGUAGE = "___";            // template language code, e.g. "en"



// === Test data ===
const TEST_PHONE = "___";            // client phone in international format
const TEST_CUSTOMERNAME = "___";    // {{1}} customer name
const TEST_TICKETNUMBER = "___";    // {{2}} ticket number
const TEST_PAYMENTAMOUNT = "___";    // {{3}} payment amount
const TEST_DUEDATE = "___";    // {{4}} due date

function normalizePhone(phone) {
  return String(phone).replace(/\D/g, "");
}

function assertConfigured(values) {
  for (const [key, value] of Object.entries(values)) {
    if (value === "___" || value === "" || value === undefined || value === null) {
      throw new Error(`Missing configuration value: ${key}`);
    }
  }
}

async function sendTemplateMessage({ phone, customerName, ticketNumber, paymentAmount, dueDate }) {
  assertConfigured({
    CHANNEL_ID,
    API_TOKEN,
    TEMPLATE_NAME,
    TEMPLATE_NAMESPACE,
    TEMPLATE_LANGUAGE,
    phone,
    customerName,
    ticketNumber,
    paymentAmount,
    dueDate,
  });

  const url = `${API_BASE_URL}/${CHANNEL_ID}/sendTemplate`;

  // params carries body ONLY. Button text is fixed in the Meta template — no button param.
  const requestBody = {
    phone: normalizePhone(phone),
    template: TEMPLATE_NAME,
    namespace: TEMPLATE_NAMESPACE,
    language: {
      policy: "deterministic",
      code: TEMPLATE_LANGUAGE,
    },
    params: [
      {
        type: "body",
        parameters: [
          { type: "text", text: String(customerName) }, // {{1}} customer name
          { type: "text", text: String(ticketNumber) }, // {{2}} ticket number
          { type: "text", text: String(paymentAmount) }, // {{3}} payment amount
          { type: "text", text: String(dueDate) }, // {{4}} due date
        ],
      },
    ],
  };

  const res = await fetch(url, {
    method: "POST",
    headers: {
      "Content-Type": "application/json",
      Authorization: `Bearer ${API_TOKEN}`,
    },
    body: JSON.stringify(requestBody),
  });

  const raw = await res.text();
  let data;
  try {
    data = JSON.parse(raw);
  } catch {
    data = null;
  }

  if (!res.ok || !data || data.sent !== true) {
    console.error("Send failed. API response:");
    console.error(raw);
    process.exit(1);
  }

  console.log("Message sent to client.");
  console.log("API response:", raw);
  return data;
}

if (require.main === module) {
  sendTemplateMessage({
    phone: TEST_PHONE,
    customerName: TEST_CUSTOMERNAME,
    ticketNumber: TEST_TICKETNUMBER,
    paymentAmount: TEST_PAYMENTAMOUNT,
    dueDate: TEST_DUEDATE,
  }).catch((err) => {
    console.error("Execution failed:", err.message);
    process.exit(1);
  });
}

module.exports = { sendTemplateMessage };

Immediate API response (synchronous)

  • HTTP 2xx and JSON "sent": true mean 1MSG accepted the message for sending — not that it already reached the customer's phone.
  • Save the `id` field from the response (value looks like wamid.…). Use it to correlate delivery callbacks or polling.
  • The response may also include message and description — informational only.

Delivery status (asynchronous)

  • Register a webhook (POST …/webhook) so 1MSG POSTs delivery updates to your HTTPS endpoint in a separate `hooks[]` payload (sent, delivered, read, or failed/undelivered when applicable).
  • Optionally poll: GET {base}/{channel}/hookInfo?messageId=<id from sendTemplate>.
  • In practice, delivery often completes within a few seconds — but that is not guaranteed by the API contract.

Common errors

  • Invalid or non-normalized phone number
  • Unapproved or missing template name / namespace
  • No customer opt-in for WhatsApp business messages
  • Template variable count mismatch (422 from API)
  • Delivery failure — check status webhook and retry policy

FAQ

  • Do I need an approved template? Yes — cold-start WhatsApp messages require a Meta-approved template.
  • Can I customize the message text? Body variables are dynamic; fixed text and button labels are set in the Meta template.
  • How do I check delivery? sent: true only confirms acceptance. Track delivery via webhook hooks[] or GET …/hookInfo?messageId=<id>.
  • What if the message is not delivered? Log the failed/undelivered hook, verify opt-in and template status, then retry or fall back to another channel.
  • Can I connect this to my CRM or backend? Yes — trigger the API call from your platform webhook or event handler.

CTA

Ready to use invoice send notification? Connect your 1MSG channel and run the code examples above.

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